In a recent survey of 1,800 customers, 42% said they’re “very unlikely” to purchase from ugly websites. That’s not so surprising. After all, there are plenty of competitors’ websites that are more visually appealing and user-friendly that they can visit.
Why it pays to have a good-looking website
How MSPs are helping businesses navigate the challenges of COVID-19
IT services are more critical than ever before, proving their value in the face of a health crisis and the abrupt shift to remote working. Here are some ways managed IT services providers (MSPs) are helping small companies leverage technology to support their remote teams and go about business as usual.
The importance of having a business continuity plan (BCP)
Many small- to medium-sized business (SMB) owners never expect a major crisis to hit their company and are often caught flat-footed when it does. Such events can cause downtime, which can lead to lost revenue and reduced profits. In addition, SMBs that fail to recover quickly from disruption face the risk of losing their customers to their competitors.
The SMB’s guide to staying afloat during the COVID-19 pandemic
More than being a global health crisis, the COVID-19 pandemic is also upending the global economy. Many businesses find themselves facing the grim reality that if they don’t find a way to adapt to the crisis, they’ll end up closing their doors for good.
Could telecommuting be the new norm?
Despite businesses' reservations, remote working comes with numerous benefits, including lower overhead expenses and improved productivity. And with the coronavirus pandemic forcing employees to work from home, this might just be the tipping point for remote work to become the norm.
How businesses are impacted by COVID-19
Businesses and consumers are facing a lot of uncertainty because of the coronavirus pandemic. As COVID-19 continues to spread, the only thing that seems certain is that it will impact businesses, particularly the way they operate and use technology.
Increased reliance on communications technology
The need for remote interactions and stronger communications technology will inevitably increase.
Find out how virtual reality helps business growth
Technology has always helped business growth. However, with the many innovations available, knowing which to adopt can be bewildering. Virtual reality (VR) is one technology businesses can invest in. Find out if it’s right for your business with this list of VR advantages and benefits.
Twitter tips to boost your business
Without a doubt, social media marketing is one of the most powerful methods your business can employ to reach a wider audience. When we think of social media marketing, our thoughts immediately turn to Facebook. Yet Twitter has also become an influential tool used by numerous businesses.
Facebook marketing mistakes to avoid
Over the last few years, the number of Facebook users has been growing at an astounding pace, and many businesses are advertising on the platform to better reach and target their audiences. Yet plenty of Facebook advertisers have been burned by low engagement, high costs, and negative feedback from followers.
Top considerations when collecting customer data
Businesses are collecting, processing, and storing data at a breakneck pace, and it’s increasingly difficult to keep up. Despite the importance of business intelligence, it’s important to collect data that is actually useful and relevant. A few essential tips will prevent the most common challenges.